Together with its neighbour, Magaluf, the island resort of Palma Nova, on the southwest coast of Mallorca, makes up the most popular holiday area on the island, situated a few miles west of the capital, Palma, and the Palma Mallorca Airport (Airport Son Sant Joan). Most visitors to Palma Nova come on package tours from the UK, intent on enjoying an entertaining, fun-in-the-sun vacation in a 'home-from-home' setting. Few are disappointed because the purpose-built resort offers all they need and more, from beautiful beaches to a wild nightlife. The three sandy beaches of the holiday strip, Es Carregador, Playa de Palma Nova and Son Maties, are backed by a long promenade and have European Blue Flag status. Palma Nova is divided from Europe's famed party capital, Magaluf, by a rocky headland, but the resorts are basically merged into one conglomerate of hotels and apartments offering a range of accommodation from budget self-catering to luxury suites. Palma Nova is known as the quieter section of this hedonistic seaside development, and therefore more suited to families. Many Palma Nova hotels offer discounted rates during off-peak but a fair amount of the bars and nightclubs in the resort are closed during winter.
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